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Associate Brand Manager, Household Division

Admin/Office/RRHHPosted 41 days 5 hours 26 minutes ago. Viewed: 65 times.

Description

You grew up eating Frenchs mustard.  Your mom cleaned with Lysol.  Your favorite sweater is washed in Woolite.  And, when you have a cold, you take Mucinex.
 
With 17 Power brands sold in 180 different countries, operations in 60 countries, and net revenues in excess of $9 billion, Reckitt Benckiser is the nearly $40 billion company behind the brands that you know and trust.  We are in our tenth straight year of delivering above-industry-average growth across all areas and product categories, which shows that our business strategy is working. 
 
Central to everything we do is a uniquely confident, entrepreneurial, can-do culture. Its all about a passionate commitment to teamwork, competing to win in the marketplace and developing and rewarding talent. 

 
This position is responsible for the development of assigned brands through the achievement of specific growth objectives. 
 
The position resides within the country marketing function and will support the brand manager for assigned brands within the category.  The associate brand manager will play a key role in supporting the development of the overall category strategy, and is expected to drive the growth of his/her assigned brands through excellent marketing execution.
 

• To manage a brand within the context of the agreed strategies to maximize long termsales and profitability.
• Support the brand manager to develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget.
• To contribute to the development of category strategies.
• Monitor the marketing budget and develop product forecasts.
• Analyze brands and market trends and recommend actions to be taken.
• Contributing to RB Innovation by delivering a product development program to generate consistent sales and profitgrowth
• Assist the brand manager to develop, recommend and execute annual marketing plan activities, including local media strategy and plans.
• To initiate and manage market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth. Develop these insights into achievable plans.
• Participate in the development of local copy strategy / executions and/or to ensure adaptation possible for other regions.
• In close co-operation with the Sales function and Trade Marketing, identify trade needs / opportunities, developing pricing and distribution strategies and trade promotions for assigned brands.
• Facilitate speed to market of products, programs and services.

 
Key Challenges
 Responding to the needs to innovate and build brand value for consumers in the US market

• Minimum university educated (to Bachelors level) in a commercial subject (MBA)
• 2-3  years of marketing experience, must be able to demonstrate outstanding marketing skills and potential, developed within an PCG environment.

 

IT Skills PowerPointWord

Excel      Outlook      

Other databases relevant to the role      

 

Personal Attributes

• Strong commercial awareness
• Entrepreneurial
• International outlook
• Strong sense of urgency and achievement
• Resilient and able to respond under pressure
• Ability to influence
• Strong analytical skills
• Creativity
• Financial skills, P&L understanding
• Willing to relocate internationally to pursue career opportunities
• Fluency in English

 

Our products have been a part of your life for as long as you can remember. So, when youre considering your future, dont forget Reckitt Benckiser.  We are the very successful company behind the brands that you know and trust.

Industry: Consumer Goods / Miscellaneous
Discipline: Brand/Seg/General Mngmt
Experience: Less than 5 Years
Compensation: $100K+
Company: Reckitt Benckiser

Contact information

Apply Online at TheLadders.com